Clients

Global Electronics Manufacturer

Reputation Partners was engaged by an international, publicly-traded manufacturer of electronic solutions to manage and help communicate significant corporate changes, which included acquisitions, reductions-in-force (RIFs) and management transitions. By developing thoughtful and comprehensive materials and training management to convey the rationale for these important, but sometimes disruptive, changes, the company was able to convey sympathy for affected employees and communities, while encouraging and motivating remaining staff, investors and customers. Throughout our partnership, significant corporate events were communicated positively to stakeholders; media coverage of RIFs was minimal and balanced; investors remained optimistic about the company’s finances; and the company’s solutions were highlighted among key audiences.