Clients

Commercial Real Estate Trade Association

Since 2006, Reputation Partners has served as the public relations agency of record for a leading local commercial real estate trade association. To drive further engagement with members, media and other key Chicago influencers, Reputation Partners developed and launched a social networking strategy for the organization in early 2010. We conducted a thorough social networking audit to gauge how the commercial real estate industry and other like-minded organizations were utilizing social networks. Once the audit was complete, we devised a social network action plan. Since the organization’s social networking strategy launched in spring 2010, Reputation Partners has served as the day-to-day manager of all of the client’s social networking applications. The organization’s social networking presence is growing rapidly, with members, key media contacts and industry thought leaders engaging with it daily on issues of vital importance to the commercial real estate industry.